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not not

[ brand identity for daryl, a notion architect & artist ]


Daryl is an artist & notion architect that is the epitome of form meets function. She desired a brand that could ground her creative side and house her Notion products and services. We built a foundation that honors her third-culture background, personal style, and the depth she brings to her work.


Side one: Not Not (Daryl) encompasses all things artist and personal brand while Not Not (Studio) houses her Notion services and products. Daryl doesn't fit in a box, and neither does her brand, but she walked away with the structure she needed for her creativity (and business) to thrive.

[ a marine cinematography studio in La Paz, Mexico ]


Garrafón applies a cinematic lens to science, conservation, and community projects. The brand needed to feel strong and recognizable while letting the media speak for itself.

In collaboration with Ben, we grounded his studio in three core values (expertise, intrigue, and activism) and built every brand asset with them in mind. The result is an identity and website that showcase the studio’s breathtaking work and unique expertise, while reflecting its deep care for communities, environments, and invite everyone who scrolls to think a bit deeper.

all projects

all projects

all projects